The Discernable Interviews

Redefining Sales in the Modern World with Sales Expert James Michael

1hr 22min

17 February 2023

James Michael is an expert in the psychology of sales and is on a mission to debunk the myths surrounding the sales and recruitment industry.

The companies he founded in The Justified Talent Group are known for taking a scientific and data-driven approach in an industry often steered by legend, folklore and fallacy.

In this interview he shared insights into the true nature of sales, its role in society, various perceptions of salespeople, and how the landscape is changing to meet new needs in a new world.

James’s expertise sheds light on the importance of sales psychology in the modern business world, and how it can be used to build strong relationships with customers, rather than simply pushing products.

This is a must-listen for anyone looking for a deeper understanding of sales psychology and its impact on a sales career, and on hiring staff to grow your business.